Downtown Winston-Salem September 19, 2026 | Free admission

Join us for our Fiesta, a vibrant one-day festival in Downtown Winston-Salem that kicks off Hispanic Heritage Month. A beloved Triad tradition, Fiesta celebrates Hispanic and Latin culture with live music, authentic food, cultural performances, family activities, and community resources.

What to expect

  • Live music and dance: Regional bands, folkloric ballet, salsa, and reggaetón performances throughout the day.

  • Food & vendors: Authentic Hispanic and Latin cuisine, artisan goods, and community business booths.

  • Family fun: Interactive kids’ zone, cultural crafts, face painting, and educational activities for all ages.

  • Community resources: Health screenings, educational outreach, and information from local service providers.

  • Cultural spotlight: Storytelling, performances, and presentations that honor heritage and contributions to the Triad.

We celebrate Hispanic Heritage and culture at our annual ¡Fiesta Festival!

Food Vendors & Exhibitors OPEN NOW!

We invite food vendors and exhibitors to participate in our Fiesta 2026 Festival. Register to reserve your space today and be part of a celebration that connects, supports, and celebrates our Hispanic/Latino community in North Carolina. Limited spots available! Secure your place today.

Dates and Promotions

  • Registration deadline: September 1, 2026.

  • Early Bird: 10% discount on the exhibitor fee until June 30, 2026, using code FIESTAEB26. (Does not apply to food vendors).

How to Register

  • Complete the registration form on Eventeny and select the appropriate category (Food Vendor or Exhibitor).

  • Enter code FIESTAEB26, if applicable.

  • Wait for your application to be approved.

Learn more

Sponsorship Opportunities NOW OPEN!

Sponsorship opportunities for Hispanic League’s 34th Annual Fiesta are open! Join us in supporting programs that advance education and cultural enrichment for communities across the Triad. Sponsorships provide high-visibility brand placement, targeted community engagement, and measurable impact, while helping expand vital services to our community.

Available levels include a tailored mix of on-site recognition, digital promotion, and program inclusion. Customized sponsorships and in-kind support options are also available.

Reserve your spot today to reach thousands of community members and invest in a stronger, healthier future for all. Contact our Team for package details, deadlines, and benefits (336)560-1881.

Learn more

Fiesta 2025

A lively outdoor event with a large crowd gathered in front of a stage, where musicians and performers are entertaining. The scene includes food trucks, tents, and colorful balloons, with a city skyline featuring tall buildings in the background.
Three people standing outdoors in front of a colorful background with various logos. The man on the left is wearing a blue and white striped shirt and gray pants. The woman in the middle is wearing a white dress with a floral pattern and sunglasses on her head. The woman on the right is wearing an orange T-shirt, blue jeans, and holding a certificate, smiling at the camera.
A busy outdoor food stand at a fair or festival with a crowd of people waiting in line. The stand has colorful decorations and signs, and everyone is casually dressed. There are trees and a tall building in the background, with a blue sky and some clouds above.
People dressed in traditional clothing participating in a parade and holding flags, with a tall building and clear blue sky in the background.
Man wearing sunglasses and white shirt playing trumpet outdoors with sunlight shining behind him.
A person cooking pancakes on a large griddle, flipping one with tongs, with several cooked pancakes visible on the surface.
Group of volunteers standing behind a table at an outdoor festival booth, wearing matching festival T-shirts, with tents and food vendors in the background.
Woman performing a traditional dance, wearing an orange dress with white ruffles and lace, a large hair bow, and colorful jewelry, on an outdoor stage.
Full Album Here

Fiesta 2024

Group of children performing on outdoor stage with colorful backdrop, accompanied by spectators taking photos and videos.
Colorful balloons floating in the sky above a city scene with trees, modern buildings, and a few people walking.
A large group of people holding various national flags stands in front of a stage at an outdoor event.
People at an outdoor booth labeled 'Urban Flavor' with children and adults, some wearing game or event accessories, under a blue canopy.
Crowd walking and standing at an outdoor event with colorful balloons and a stage in the background on a partly cloudy day.
Crowd gathered outdoors at a community event with tents, balloons, and a stage, in front of trees and city buildings under a partly cloudy sky.
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Fiesta 2023

A diverse group of children and adults gathered indoors for a celebration or event, with some taking photos and recording videos, and a few wearing festive clothing and accessories.
A woman in traditional Mexican attire dancing at an outdoor event with onlookers and security guards surrounding her.
A sports stadium with a group of diverse children and adults holding international flags, standing in front of a baseball field. The stadium has empty green seats in the foreground and a large electronic scoreboard in the background, with a partly cloudy sky overhead.
Close-up of hands holding a rolled Mexican burrito with green herbs, placed in a red and white checkered paper basket on a black mesh table.
Musicians performing on an outdoor stage decorated with colorful papel picado and string flags at a cultural festival. The band includes a guitarist, accordion player, and drummer, with a vibrant background and audience.
Two children, a boy and a girl, outside during daytime. The boy is holding a small flag, wearing a striped shirt, shorts, and sneakers, smiling and walking, with another girl in front of him. The background is blurred with outdoor elements.
Crowd of people outside at a food truck park on a sunny day with trees and a city skyline in the background.
A man wearing sunglasses and a colorful T-shirt is preparing toppings in a commercial kitchen. The counter has various condiments and toppings, and there is a refrigerator and kitchen utensils in the background.
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Fiesta 2022

White cloth with colorful text and designs, a red mug, a white mug with red handle, and black and white items on a red surface.
Women in colorful traditional dresses dancing on a stage at an outdoor cultural event.
Colorful balloons and a large silver balloon shape in an outdoor setting, with people and trees in the background, at a festive event.
A group of five smiling women standing under a canopy at an outdoor community event, waving at the camera. They are behind a table covered with a red tablecloth, with various flyers and merchandise displayed. Colorful paper banners hang overhead, and there are market stalls and a brick building in the background.
People participating in a parade wearing traditional colorful costumes and holding flags, with some onlookers watching on a rainy street.
Fiesta 2022 Pictures

2025 Supremo Sponsors:

Especial Area Sponsors:

Logo of Winston-Salem and Forsyth County Arts Council, featuring circular shapes in blue, yellow, and red, with black text.
Atrium Health logo with a stylized tree icon above the text 'Atrium Health' in teal, and 'Now part of Advocate Health' in gray below.
Logo for Deuteroman Law Group with tagline 'A passion for justice. The experience to win.' in burgundy and gray text.
The logo of Truliant Federal Credit Union with a yellow rising sun and the words 'TRULIANT' in bold blue letters, and 'Federal Credit Union' underneath.
Novant Health logo with purple and gray text
Logo for Winston-Salem Fairgrounds featuring a black and gold circular design with the words 'Winston-Salem Fairgrounds' and stars.
Hanes Brands Inc logo with red text for 'Hanes' and purple text for 'Brands Inc.' on a white background.
Mia Magazine logo in pink with black text.
Logo for Libott Consultorios Médicos, featuring a stethoscope forming a heart shape in blue and green colors, with the company name written in blue and green text.
Modern logo with red background and bold white letters spelling 'MODERN'.
Winston Salem logo featuring a stylized blue 'WS' monogram with 'Winston Salem' in bold black text and 'North Carolina' in smaller black text below.
Forsyth Tech Community College logo featuring a shield with a star
A black silhouette of a lion with a stylized mane, standing on all fours. Below the lion, the words 'FOOD LION' are written in blue capital letters.

Other Sponsors:

Piedmont Federal Bank logo with stylized green emblem and dark blue text
Logo for Second Harvest Food Bank of Northwest NC with a stylized wheat stalk and star.
Logo of LA Ley 101.1 FM radio station with red and yellow text.
Logo of Sunbelt Rentals featuring a yellow sunburst symbol and green background with white text.

2025 Vendors:

  • Primerica

    Jpar Legacy Group

    Bookmarks

    Martinez Law

    Cricket Wireless / Best Wireless1

    Piedmont Federal Bank

  • Sponsored by The Arts Council of WS/FC

    Hearts Over Diamonds

    Nikki's Market

    Jobanna Impressions

    Patty's Collection

    Princess Jewelry

    Libelula Crafts

    Hermosas Artesanias by Liz

    La flor

    B.I.T.S of Cosmic Proportions

    La Palmitas Souveniers

    Oopsi I Inked Wood Crafting

  • City of Winston-Salem

    Food Lion

    First National Bank

    G Scott Jones, Attorney

    Rancho 5 Estrellas

  • Sponsored by The Arts Council of WS/FC

    Novant Health - Encanto Stage Sponsor

    A Bridge to Achievement

    Winston-Salem Fairgrounds

    Artesanías Hernandez

    Sid Kattan Toys

    Arts & Crafts Table

    Brincolines inflables | Inflatables

  • Wake Forest Olas Club

    WSSU Hola Club

    UNCG Herencia

    Salem College H.O.L.A

    Forsyth Tech SGA Hispanic Club

  • Sponsored by Deuterman Law

    Chugar Frappe

    Tacos Mama Chava

    Mango Loco

    Lelos Cuban Cafe

    Antojitos del Alma

    El Sol Market

    Taqueria Azteca

    Rincon Salvadoreño

    Crazy Dog

    Lulu's Lemonade

    Cilantro & Tacos

    The Corner Venezuelan

    Kona Ice

    Mexaway

    Cuban Latin Grill

    Martha's Pupusas

    Antojitos Mexicanos Merlin

    Latin Grill on Wheels

    Coco Crissi

    The Taco King

    Light of the World Food Stand

  • Sponsored by Atrium Health Wake Forest Baptist

    Atrium One Health Family Medicine

    Bettina Wilkinson

    Crossnore Community for Children

    Llibott Consultorios Medicos

    Trellis Supportive Care

    YMCA NWNC

    Summit Eye Care

    Stoetzel Chiropractic Clinic

    Atrium Health Wake Forest Baptist

  • Sponsored by Truliant Federal Credit Union

    Carter Bank

    La Ley NC

    AT&T

    Forsyth Tech Community College

    Winston-Salem Dash

  • Animal Adoption & Rescue Foundation

    CREATE of WFUSM

    El Centro Hispano

    Forsyth County Democratic Party

    Forsyth County Republican Party

    Forsyth Humane Society

    Habitat for Humanity

    Iglesia Cristiana Sin Fronteras

    JFK High School

    MUSE of Winston-Salem

    PAW Alliance

    Que for County Commisioner At-Large

    Winston-Salem Police Department

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